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Printable Handouts
Navigable Slide Index
- Introduction
- Overview
- About my institution and myself
- A bit of history
- Urban or place marketing
- Retail agglomerations
- Format typology
- Differences between formats
- Agglomeration effects
- Rationalisation-effects
- Accumulation-effects
- Enrichment-effects
- Agglomeration effects - tenants
- Qualitative study
- Qualitative study - results
- Setting 1: Supra regional agglomerations
- Setting 2: Regional agglomerations
- Methodology
- Setting 1 - results (supra-regional high street)
- Setting 1 - results (supra-regional shopping mall)
- Setting 2 results (town centre)
- Setting 2 results (regional strip centre)
- Setting 2 results (regional shopping mall)
- Setting 1 - Importance/performance analysis
- Setting 2 - Importance/performance analysis
- Findings
- Conclusions
- Thank you
- References
This material is restricted to subscribers.
Topics Covered
- History of retail agglomerations
- Competition between malls/shopping centres and high streets/town centres
- Retail agglomeration typology
- Store network synergies (agglomeration effects)
- Coopetition between stores in retail agglomerations
- Shopper/customer behaviour
- Place marketing and management
- Retail agglomeration patronage behaviour
- Importance/performance analysis
Talk Citation
Teller, C. (2013, December 1). Customers, retail agglomerations and urban place marketing [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved November 21, 2024, from https://doi.org/10.69645/CJLT7248.Export Citation (RIS)
Publication History
Customers, retail agglomerations and urban place marketing
Published on December 1, 2013
40 min