• Background on Strategic Retailing
• 45 min
  1. An overview of strategically-focused retailing: opportunities and challenges

  • Prof. Joel R. Evans
• Globalization and Retailing
• 29 min
  2. Foreign retailers in China: the first ten years

  • Dr. Lisa Qixun Siebers
• 50 min
  3. Global consumers and in-store promotions

  • Prof. Don E. Schultz
• Consumer Behavior in Retailing
• 19 min
  4. Online customer experience in e-retailing

  • Ms. Donna M. Iucolano
• 27 min
  5. Sensory cues and shoppers’ touching behaviour: the case of IKEA

  • Prof. Bertil Hultén
• 29 min
  6. The helpfulness of user-generated product reviews: a retailer’s perspective

  • Dr. Yue Pan
• Retail Operations and Merchandising
• 46 min
  7. The role of logistics within a retailing strategy

  • Prof. Leigh Sparks
• 40 min
  8. Customers, retail agglomerations and urban place marketing

  • Prof. Christoph Teller
• 36 min
  9. Retail buying: better purchasing and inventory control

  • Dr. Susan S. Fiorito
• Optimizing a Retail Strategy
• 35 min
  10. Optimizing a retail strategy: integration, analysis, and adaptation

  • Prof. Joel R. Evans

Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. Outline of major topics
3. Better purchasing and inventory control
4. Review of terminology
5. Decision factors when considering breadth & depth
6. Broad and deep assortment strategies
7. Broad and narrow assortment strategies
8. Narrow and shallow assortment strategies
9. Assortment decisions
10. Other assortment factors
11. Inventory-dependent operations
12. Types of merchandise (1)
13. Types of merchandise (2)
14. Know your customers
15. Forecasting (1)
16. Forecasting (2)
17. Function of inventory
18. Inventory management systems (1)
19. Inventory management systems (2)
20. Inventory management systems (3)
21. RFID
22. Barcodes vs. RFID
23. Inventory replenishment systems (1)
24. Inventory replenishment systems (2)
25. Quick response (QR)
26. Efficient consumer response (ECR)
27. Just-in-time (JIT)
28. CPFR
29. Concluding statement
30. Thank you

Topics Covered

• Importance of inventory control
• Key inventory terminology
• Assortment strategies
• Other assortment factors
• Types of merchandise
• Developing better customer relationships
• Forecasting inventory needs
• Functions of inventory
• Inventory management systems
• Inventory replenishment systems

Links

Series:

• Planning and Implementing a Retail Strategy

Categories:

• Marketing & Sales
• Technology & Operations

Talk Citation

Publication History

• Published on December 1, 2013