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Printable Handouts
Navigable Slide Index
- Introduction
- Table of contents
- What is a lifestyle brand? - background
- Principles of lifestyle brands
- Aspirational and inspirational lifestyle brands
- Common elements for lifestyle brands
- Hot new lifestyle hotel brands
- Vision, concept and design
- Are new lifestyle hotels a fad? - 4 examples
- 4 best practices of hot lifestyle hotel brands (1)
- 4 best practices of hot lifestyle hotel brands (2)
- Selected major hotel brands
- In-depth research
- Clear vision
- Product differentiation
- Implementation
Topics Covered
- What is a lifestyle brand?
- Principles of lifestyle hotel brands
- Four best practices
- Selected major hotel brands
- In-depth research
- Clear vision
- Product differentiation
- Implementation
Talk Citation
Rosen, J. (2009, May 14). Hot new lifestyle hotel brands: best practices [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved December 22, 2024, from https://doi.org/10.69645/PPVI4737.Export Citation (RIS)
Publication History
Hot new lifestyle hotel brands: best practices
Published on May 14, 2009
36 min