Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. The encroachment framework - revisited
3. The encroachment framework - implementation
4. Brief history of the video games industry (1)
5. Brief history of the video games industry (2)
6. Brief history of the video games industry (3)
7. Case study – Wii: which new type to go for (1)
8. Case study – Wii: which new type to go for (2)
9. Case study – Wii: the encroachment framework
10. Implement the framework (1)
11. Implement the framework (2)
12. Implement the framework (3)
13. Summary
14. Closing

Topics Covered

• The encroachment framework
• Implementing the encroachment framework
• Brief history of the video games industry
• Case study
• Wii
• Implement the framework
• Position your new product or service for success

Links

Series:

• Operations Strategy

Categories:

• Technology & Operations

Bite-size Case Studies:

• How Nintendo positioned the launch of Wii

Talk Citation

Publication History

• Published on July 8, 2014