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Navigable Slide Index

1. Introduction
2. Nothing happens until someone sells something
3. The role of personal selling
4. The sales process
5. The development of selling
6. Selling today
7. Causes of change
8. The effects of change
9. Value creation
10. Sales resource management
11. Leadership
12. The strategic role of sales
13. The skills gap
14. Characteristics of a profession
15. The challenge of change
16. The future?
17. Summary
18. References

Topics Covered

• The role of personal selling
• Sales standard
• How the environment for selling has changed
• The effects of change on the value creation imperative
• New methods of sales
• Resource management
• The skills gap
• The strategic role of sales characteristics of the profession
• The challenge of change

Links

Series:

• The Role of Salespeople

Categories:

• Marketing & Sales

Talk Citation

Publication History

• Published on March 31, 2010