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Printable Handouts
Navigable Slide Index
- Introduction
- Agenda
- Air Canada example (1)
- Air Canada example (2)
- Fences
- Business issues
- Market segmentation process in RM
- Examples of segments in RM
- Taxonomy of fences (1)
- Taxonomy of fences (2)
- Taxonomy of fences (3)
- Using and assessing the taxonomy
- Implications of the taxonomy
- Modeling demand leakage
- Characterizing optimal fences
- A deterministic model
- A deterministic model: pi
- A deterministic model: optimal fences (1)
- A deterministic model: optimal fences (2)
- A stochastic model
- A stochastic model: optimal inventory
- A stochastic model: E(pi)
- A stochastic model: optimal fences (1)
- A stochastic model: optimal fences (2)
- Conclusions (1)
- Conclusions (2)
- On going work
- Thank you
Topics Covered
- Business issues surrounding fences
- Issues related to the segmentation process, segmentation enforcement and the implementation of fencing in revenue management
- Presentation of taxonomy of fences
- Specific discussion of the impact of imperfect fences
Talk Citation
Zhang, M. (2009, October 28). Fencing in the practice of revenue management [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved November 21, 2024, from https://doi.org/10.69645/CVYY2654.Export Citation (RIS)