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1. Introduction
2. Speaker's information
3. The shift to online
4. It's all about relationships
5. The next generation of ePhilanthropy
6. Online basics
7. Online giving estimates
8. The power of your web site
9. Online toolbox
10. The equation
11. P2Pfundraising.org
12. A new breed of donor
13. Stop fundraising
14. Start inspiring action
15. Stop marketing
16. Start communicating with
17. Concept of people to people fundraising
18. Ted's relationship tips: faces and video
19. Ted's relationship tips: teach and link
20. Ted's relationship tips: feedback and define
21. Ted's tips: differentiate and genuine copy
22. Ted's relationship tips: relevant and communicate
23. Don't become invisible
24. It takes "know how" and vision
25. It's all about the donor
26. Keep savvy donors, stay fresh and current
27. Integrate into everything you do
28. Selling items on your website must meet mission
29. Ethics, privacy and security are not buzzwords
30. Explore social networking
31. Success online means being targeted
32. Online fundraising is much more than just e-money
33. Contact information

Topics Covered

• The shift to online
• It's all about relationships
• Online giving estimates
• Online toolbox
• A new bread of donor
• People to people fundraising
• Relationship tips

Links

Series:

• Nonprofit and Voluntary Sector Marketing

Categories:

• Marketing & Sales
• Technology & Operations

Talk Citation

Publication History

• Published on September 29, 2009