Share these talks and lectures with your colleagues
Invite colleaguesWe noted you are experiencing viewing problems
-
Check with your IT department that JWPlatform, JWPlayer and Amazon AWS & CloudFront are not being blocked by your network. The relevant domains are *.jwplatform.com, *.jwpsrv.com, *.jwpcdn.com, jwpltx.com, jwpsrv.a.ssl.fastly.net, *.amazonaws.com and *.cloudfront.net. The relevant ports are 80 and 443.
-
Check the following talk links to see which ones work correctly:
Auto Mode
HTTP Progressive Download Send us your results from the above test links at access@hstalks.com and we will contact you with further advice on troubleshooting your viewing problems. -
No luck yet? More tips for troubleshooting viewing issues
-
Contact HST Support access@hstalks.com
-
Please review our troubleshooting guide for tips and advice on resolving your viewing problems.
-
For additional help, please don't hesitate to contact HST support access@hstalks.com
We hope you have enjoyed this limited-length demo
This is a limited length demo talk; you may
login or
review methods of
obtaining more access.
Printable Handouts
Navigable Slide Index
- Introduction
- Agenda
- Current state of play
- Market sizing
- The exception & omen: iPhone
- Mobile web marketing enjoys hype
- Mobile marketing growth inevitable
- Mobile web advertising seeing some success
- Current state of play: off-net
- Off-net growth bright
- What's next - "trough of disillusionment"
- A word about downloadables
- Streaming video
- MMS as the hidden gem
- What's next - future solutions
- Messaging remains strong
- Hybrid solutions
- Getting "there" faster - QR codes
- The rise of the "real web"
- Location-based capabilities
- Near-field impact: Wi-Fi
- Near-field impact: BlueTooth
- 4G
- In closing
Topics Covered
- Current state of play
- Market sizing
- Mobile web marketing
- Off-net
- What is next?
- Downloadables
- Streaming video
- Messaging
- Hybrid solutions
- The rise of the 'real web'
- Location based capabilities
- Near field impact
- 4G
Talk Citation
Busk, D. (2009, April 8). The mobile future: how new technologies will drive success in mobile marketing [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved November 21, 2024, from https://doi.org/10.69645/JWDQ2794.Export Citation (RIS)
Publication History
The mobile future: how new technologies will drive success in mobile marketing
Hide