• View The Talks
• 18 min
  1. Sustainable advertising

  • Mr. Thomas Kolster
• 17 min
  2. A degrowth business model framework

  • Dr. Egbert Dommerholt
• 16 min
  3. Advertising with purpose

  • Mr. Thomas Kolster
• 17 min
  4. Why we need degrowth

  • Dr. Egbert Dommerholt
• 15 min
  5. Degrowth & business

  • Dr. Egbert Dommerholt

Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. Why it matters
3. Greenwashing
4. Greenhushing
5. No longer just about the tip of the iceberg
6. Rational
7. Emotional
8. Complex
9. Simple
10. Measurable
11. Exciting
12. Informative
13. Actionable
14. Visual
15. Ask yourself
16. Rolls-Royce ad
17. AXE
18. Vestas
19. Hack: The detective board
20. Openings
21. Fashion Revolution
22. Levi's
23. Sustainable Development Goals
24. Goal 3: good health and well-being
25. Goal 1: No poverty
26. Goal 13: Climate action
27. FCB India
28. Wrap-up

Topics Covered

• Greenwashing
• Greenhushing
• Openings
• Sustainable Development Goals
• Marketing

Links

Series:

• Compassion in Business

Categories:

• Marketing & Sales

Talk Citation

Publication History

• Published on March 31, 2025