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0:00
Hello everyone and welcome
to today's HSTalk.
My name is Philipp Rimpp and I'm
a research assistant at
Clausthal University
of Technology.
In today's talk, I would
like to introduce the topic
of AI-enhanced business models
to you, dear listeners.
0:19
To begin, I'd like to
give a brief overview of
this talk to let you, dear
listeners, know what to expect.
We will start with the relevance
of artificial intelligence
for entrepreneurs and why they
should engage with
this technology.
After that, we will try to
give a short overview of how
the technology works to get
an impression of what
makes it so special.
This is followed by
the current role of
AI in terms of business design.
Subsequently, the
possibilities of
influencing AI on the
business model will
be shown in order to
give companies help
on how they can consider
this strategically.
Based on an example
of fraud detection,
these possibilities
will be illustrated.
Finally, approaches
and strategies for
entrepreneurs are shown and
a short summary is given.
1:07
First of all, why
is it relevant for
entrepreneurs to deal with
artificial intelligence
technology?
Artificial intelligence is
already changing products,
business processes,
and entire companies.
This shows that artificial
intelligence has already
arrived in the corporate world
and is partially established.
In particular, breakthroughs in
the development of
AI and likewise
the reduction in the cost
of computing power have
promoted the applicability
of artificial intelligence.
It is therefore increasingly
important for
companies to deal with
this technology and its
applications in order to
profitably use the
possible advantages
that can arise from it.
Initially, the question
arises as to what
