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1. Introduction
2. Talk content
3. Why has guanxi evolved?
4. Family exchange
5. Defining guanxi (1)
6. Defining guanxi (2)
7. Case 1 - Guanxi in use
8. Case 1 - details (1)
9. Case 1 - details (2)
10. Guanxi implications
11. Guanxi and mianzi
12. The importance of face or mianzi in business
13. Guanxi base (1)
14. Guanxi base (2)
15. Case 2 - Guanxi in use
16. Case 2 - details(1)
17. Case 2 - details (2)
18. Guanxi development with customers & officials
19. Building or producing guanxi
20. Producing guanxi
21. The guanxiwang (1)
22. The guanxiwang (2)
23. Strengthening guanxi (1)
24. Strengthening guanxi (2)
25. Developing strength in guanxi
26. Transferability of guanxi
27. Case 3 - Guanxi in use
28. Case 3 - details
29. Acceptable guanxi behaviour
30. Renqing
31. Trust is critical
32. Case 4 - Guanxi in use
33. Case 4 - details
34. Guanxi exchange
35. Future of guanxi (1)
36. Future of guanxi (2)
37. Future of guanxi (3)
38. Guanxi review
39. Outro

Topics Covered

• Defining Guanxi
• Business implications
• Using Guanxi successfully
• China
• Mianzi (face)
• Negotiation
• Guanxi base
• Guanxiwang
• Producing Guanxi
• Commitment
• Renqing
• Transferability
• Trust
• Real world examples supporting theory and content

Links

Series:

• Doing Business in China I

Categories:

• Global Business Management

Bite-size Case Studies:

• Guanxi and McDonald’s

Talk Citation

Publication History

• Published on March 19, 2013
• Updated on June 10, 2014