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About Business Basics
Business Basics are AI-generated explanations prepared with access to the complete collection, human-reviewed prior to publication. Short and simple, covering business fundamentals.
Topics Covered
- The General Theory's impact
- Classical vs. Keynesian economics
- Aggregate demand drives output
- Government intervention in policy
- The multiplier effect & limits
- Post-WWII Keynesian policy adoption
- Debate: govt. intervention vs. markets
- Modern Keynesian crisis response
Talk Citation
(2025, September 30). Keynesian economics [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved September 30, 2025, from https://doi.org/10.69645/GDIO5517.Export Citation (RIS)
Publication History
- Published on September 30, 2025
Transcript
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0:00
The world of macroeconomics
shifted dramatically in
nineteen thirty-six with John Maynard
Keynes’s "The General Theory."
Before Keynes,
classical economics
held that markets naturally
tended toward full
employment and
equilibrium if
governments stayed out.
This view faltered during
the Great Depression, when
mass unemployment
persisted despite
predictions that markets
would self-correct.
Keynes argued that
economies could get
stuck below full employment
and needed intervention.
His work gave rise to
Keynesian economics, which
dominated thought after
World War Two and profoundly
shaped fiscal and
monetary policy
in the United Kingdom
and the United States.
Keynesian economics holds
that aggregate demand—the
the sum of consumption,
investment,
government spending,
and net exports—
drives economic output
and employment,
especially in the short run.
Private decisions can sometimes
result in insufficient
demand, causing
unemployment and
wasted resources, and
the economy may remain
stuck in a slump
without intervention.
To address this,
Keynesian economics
advocates for active
government policy:
if demand is weak,
especially during a recession,
governments should
increase spending or
cut taxes to stimulate
the economy.
Central banks can also lower
interest rates to
encourage borrowing and
spending, aiming to reignite
activity and reduce
unemployment.
One of Keynesian economics’
most influential
contributions is
the idea of the
multiplier effect.
When the government spends money—say, building