• View the Talks
• 40 min
  1. The scope and nature of retail marketing

  • Prof. Steve Burt
• 28 min
  2. Understanding the retail customer

  • Mr. Jonathan Banks
• 45 min
  3. Managing retail customer relationships

  • Prof. Merlin Stone
• 39 min
  4. The retailer as a brand

  • Mr. Clive Woodger
• 42 min
  5. Evaluating retail locations

  • Dr. David Rogers
• 18 min
  6. Retail advertising and promotion

  • Dr. Ian Phau
• 41 min
  7. Retailer-supplier relationships

  • Prof. John Fernie
• 36 min
  8. The Nordstrom way to customer service excellence

  • Mr. Robert Spector
• 44 min
  9. India: retail and consumer

  • Mr. Arvind Singhal
• 37 min
  10. Multichannel challenges for retail marketers

  • Dr. Jonathan Reynolds

Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. Retailer-supplier relationships - highly topical issue
3. Evolution of retailer- supplier relationships (1)
4. Sainsbury's fulfillment factories
5. Evolution of retailer- supplier relationships (2)
6. Private label share by country
7. Private label shares in eight European markets
8. Internationalisation of retail business (1)
9. International food supply chains
10. Internationalisation of retail business (2)
11. The international non food supply chain
12. Retailers demand greater efficiency from suppliers
13. Theoretical context
14. Porter's value chain
15. Resource-based perspective
16. Core competencies
17. QR, ECR and CPFR
18. Partnerships and quick response
19. QR in Japan vis-a-vis the U.S. model
20. Partnership and ECR
21. Potential "quick wins"
22. ECR concepts
23. ECR Objectives
24. Problems with ECR
25. ECR conceptual model
26. CPFR
27. Successful?
28. Traditional or multi-functional relationships
29. Current and target relationships
30. Future challenges
31. Li & Fung
32. Ethical issues
33. Primark protesters
34. Sweat, lies and tee shirts

Topics Covered

• Evolution of retailer-supplier relationships
• International food supply chains
• International non food supply chains
• Theoretical context
• Porter's value chain
• Resource based perspective
• QR, ECR and CPFR
• Future challenges
• Ethical issues

Links

Series:

• Retail Marketing

Categories:

• Marketing & Sales

Talk Citation

Publication History

• Published on February 25, 2009