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Printable Handouts
Navigable Slide Index
- Introduction
- Lecture plan
- Political communications defined
- The public sphere
- Public sphere definition
- Public opinion?
- The 'democratic conversation'
- What is the media?
- Impact of new technology
- Media impact on the political process
- The 'perceived' power of the media
- The media/politics nexus
- Informed consent in practice
- Who do the public trust?
- The growth of 'spin'
- Relations between politicians and the media
- The journalists' perspective
- The politician's perspective
- The result....
- The 'paradox' of political communications
- The political communications paradox (1)
- The political communications paradox (2)
- News releases: Home and Health Departments
- Playing the 'media game'
- Department of Health 7th April 2006
- Guidelines for government press officers
- The paradox resolved?
- Practice case study
- Obama online: the raw numbers (1)
- Obama online: the raw numbers (2)
- Basic communication techniques
- Immediate action items
- General lessons learnt
- Research case study
- The 'actual' power of the media
- Alternative approaches
- More than one news agenda
- Changed party approaches
- The air and ground wars: Labour
- The air and ground wars: Conservative
- The sound of silence
- Labour news initiatives
- Conservative news initiatives
- Liberal Democrat news initiatives
- Whose agenda
- Research conclusions
- Overall conclusions
- Thanks for listening
Topics Covered
- Political communications defined
- The public sphere
- The 'democratic conversation'
- How does the media impact on the political process?
- The media/politics nexus
- The growth of 'spin'
- The political communications paradox
- Obama's online campaign: a case study
- Researching political communications
- Agenda setting in UK elections
- Overall conclusions
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Talk Citation
Gaber, I. (2010, June 10). Introduction to political communications [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved August 31, 2024, from https://doi.org/10.69645/SVHJ4515.Export Citation (RIS)