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0:00
Greetings and welcome
to our series on
integral innovation
and enterprise.
My name is Aneeqa Malk.
I am the co-founder of Trans4m
Communiversity Associates
along with my
colleagues professor
Ronnie Lessem and
Robert Dellner.
Today I will be introducing you
to the integral
theory and practice
developed by Ronnie Lessem
and Alexander Schieffer.
This is Topic 1 on
integral innovation
and enterprise series.
In this lecture, I will be
introducing you to the concept
of integral innovation and
what do we mean by integral.
0:43
Just quickly, just a rundown
of what we will be sharing
on this lecture is
the historic background
of innovations,
models of innovation,
what do we mean by integral?
I will be sharing the
definition and introducing
you to the concept of
integral innovation.
1:05
The word innovation
might be the mantra of
business leaders and
technology gurus
for an inevitable future.
But originally innovation
wasn't a compliment.
It has been understood
differently
in various cultures
and contexts.
For example in
religious circles,
it is still frowned upon.
As with any inquiry into
the intellectual history,
the path of innovation through
the centuries is complicated.
Only in the 20th century
did the concept of
innovation gain its
predominantly positive meaning.
During the 20th
century then the shift
towards commercialization
of innovative ideas
tied the concept
of innovation to
an economic instrumentality
wherein innovation is
defined in terms of
commercialization of
inventions, the introduction of
new things into the
market as commodities.
The term innovation
seems so self evident in
current scientific technological
or political debates that
its historical origin and
its changing connotations
often go mostly unquestioned.
And this is what we will be
exploring throughout
this lecture.
