• View the Talks
• 32 min
  1. What is DAM - the discipline and practice of Digital Asset Management

  • Mr. David H. Lipsey
• 43 min
  2. The business case for DAM

  • Ms. Theresa Regli
• 45 min
  3. The role of metadata and XMP in Digital Asset Management 1

  • Mr. Seth Earley
• 40 min
  4. The role of metadata and XMP in Digital Asset Management 2

  • Mr. Seth Earley
• 43 min
  5. Best practice in DAM implementations

  • Mr. Alec Wadey
• 59 min
  6. Rights technologies and online content business models

  • Mr. Bill Rosenblatt
• 42 min
  7. Digital Asset Management ROI

  • Mr. Mark Davey

Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. About GiantSteps
3. Why rights technologies?
4. The major rights technologies
5. DRM: controlling access to content
6. DRM basic architecture
7. Major technology enhancements over the years
8. Evolution of DRM business models: first wave
9. Evolution of DRM business models second wave
10. A few success stories (1)
11. A few success stories (2)
12. Why DRM is a troubled technology
13. Factors against DRM success
14. Economic incentives misaligned
15. Consumers don't see value in choices of offers
16. Users influenced towards infringing behavior
17. Technological innovation hampered
18. Laws and technological implementation
19. DRM for enterprises
20. IRM/ERM market
21. Content identification
22. Techniques for identifying content
23. Watermarking
24. Evaluating watermarks
25. Fingerprinting
26. Evaluating fingerprinting technologies
27. Watermarking vs. fingerprinting
28. Business benefits
29. Fingerprinting applications
30. Existing fingerprinting applications
31. Content identifiers
32. Digital content identifiers: a sampler
33. Rights languages
34. Rights information management
35. Rights information for content owners
36. How is it done now?
37. Rights systems integration
38. Rights information and processes
39. Approaches to rights information management
40. Where should rights information live?
41. Future possibilities for rights technologies
42. Grow from simplicity
43. UGC will lead the way
44. Bet on these technologies
45. Will classic DRM survive?
46. Thank you

Topics Covered

• Why rights technologies?
• DRM: Controlling Access to Content
• DRM is a troubled technology... why?
• Content Identification
• Watermarking
• Fingerprinting
• Content Identifiers
• Rights Expression Languages
• Rights Information Management
• Future possibilities for rights technologies

Links

Series:

• Digital Asset Management

Categories:

• Technology & Operations

Talk Citation

Publication History

• Published on November 14, 2010