- Definitions of marketing
- Why are nonprofits not automatically customer orientated?
- Who are the customers?
- Types of products
- Rules of product composition
- Eight points of charity marketing mix
- Factors to consider when introducing a marketing approach to an organization
- Basic nonprofit marketing/service plan
Bruce, I. (2009, September 29). Philosophy, framework and management tools to ensure a needs led approach to nonprofit/voluntary organization work [Video file]. In The Business & Management Collection, Henry Stewart Talks
. Retrieved May 30, 2023, from https://hstalks.com/bm/1427/
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Published on September 29, 2009