Hello and welcome to this series on Strategy-as-Practice.
In this first introductory seminar, I, Paula Jarzabkowski,
Professor of Strategy at Aston University, and my colleague,
David Seidl, who's a Professor of Strategy at the University of Zurich,
will be giving you a brief overview of the broad field of strategy-as-practice.
In this overview, we'll first talk you through the foundations of strategy-as-practice, and
then David will explain three different concepts of
practice that you might apply in doing strategy-as-practice research.
I'll then look at a research framework that you could use for strategy-as-practice,
and David will then finish by looking at some of the theoretical resources which,
of course, we'll pick up on in future lectures in the series,
some methodological challenges which will also be dealt
with in more detail in another lecture in this series,
and we'll conclude with some resources that might
help you in your reading about strategy-as-practice.
The foundations of strategy-as-practice are