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Hello. My name is Alan Zucker. I am the curator of the project management principles programs for Henry Steart Talks. I have over 25 years of experience managing projects and project execution organizations for Fortune 100 companies. I live outside Washington DC and teach at the University of Georgia, University of Virginia, the National Institutes of Health and I also work with several international professional development organizations. In this session, we will talk about the foundational concepts around project management.
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First off, what's a project? So, the formal definition of a project is that it's a temporary endeavor undertaken to create a unique product, service, or result. So temporary, a project has to have a beginning and an end. It can't be ongoing. We're also creating something unique so every project is different. Every project has different challenges. If we're doing something over and over again, it's normal manufacturing or maintenance. If you're Apple and you're creating a new iPhone that new iPhone is a project however if you've rolled 100 or 1000 iPhones off the production line, it's no longer unique, it's normal production. So, projects also create a product, a service, or a result. A product, something physical, a road, a bridge, a highway. Maybe writing a new book. The most common example of a service is consulting. We're not creating something tangible. We are sharing our knowledge, our information, our skills with our clients. An example of a result is where we are trying to achieve something, where we're trying to achieve an objective, quite often better faster and cheaper. We want to deliver a better project, we want to deliver service to our customers more quickly. We want to become more profitable. We want to have more streamlined operations. Results could also be we're going to have a reorganization because we want to enter into new territories or we want to become more agile or we just want to improve how we execute projects. What is project management?

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Project management: fundamental concepts and terminology

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