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0:00
My name is Egbert
Dommerholt and
I'm a Professor of bio-based
business binarization or
circular economy at
the Hanze University
of Applied Sciences,
Groningen in the Netherlands.
In this talk, I will
particularly focus on business
moral responsibility
to contribute
to the transition towards
a degrowth economy.
Although we all, business
as well as non-business
communities,
have a moral responsibility
in that respect.
0:27
This talk is the second in a
series of three on Degrowth.
In the first talk, I
focused on what Degrowth
entails and why we need to
transition towards
a degrowth economy.
From a business perspective,
strategies need to be developed
echoing these moral
responsibilities.
While doing so, I think
it makes sense to
distinguish between
corporate moral responsibilities
and corporate moral
responsiveness.
Distinguishing between
responsibilities and
responsiveness has good
credentials and builds on
the corporate social
responsibility
and corporate social
responsiveness
construct by Archie Carroll
and Wartick & Cochran
respectively.
In the third talk, I
will sketch the outlines
of what a Degrowth business
model framework could look like.
1:19
In my first talk,
I discussed why we need to
transition towards
a degrowth economy.
The starting point was
the sustainable
development notion as
defined by
the World Commission on
Economic Development
back in 1987.
As I pointed out,
on a global level, fossil fuels,
material resources,
and CO_2 efficiency measures
do not keep pace with
production growth.
Although we see signs of
absolute impact decoupling in
some regions and countries,
implying a reduction of
CO_2 emissions along
with a growing economy,
absolute resource decoupling is
still very, very far away.
To counter these effects,
we need to transition
towards a degrowth economy,
which can be defined as
a planned reduction of energy
and resource throughput
or consumption designed to
bring the economy back
into balance with
the living world in
a way that reduces
inequality and improves
human well-being.
In my view, a
degrowth economy is
the materialization of
the sustainable development
notion mentioned earlier.
