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0:00
In this talk, I will
sketch the outlines
of what a degrowth business
model framework could look like.
Since this session
is the capstone of
my three talks and to
provide context to it,
I will devote a few slides
to the first two talks.
By the way, my name is
Egbert Dommerholt and I'm
Professor bio-based
business valorization
or circular economy at
the Hanze University of Applied
Sciences of Groningen in
the Netherlands.
0:29
This talk is the third in a
series of three on degrowth.
In the first talk, I
focused on what degrowth
entails and why we need to
transition towards
the degrowth economy.
In the second talk, I
focused on business
moral responsibility
to contribute to
the transition towards the
degrowth economy and coined
the corporate moral
responsibilities and
corporate moral
responsiveness constructs.
0:57
In my first talk,
I discussed why we need to
transition towards
the degrowth economy.
The starting point was
the sustainable development
notion as defined by
the World Commission on
Economic Development back in
1987 and as I pointed
out, on the global level,
fossil fuels,
material resources,
and CO_2 efficiency measures
do not keep pace with
economic growth.
Although we do see signs of
absolute impact decoupling
in some regions and
countries implying
a reduction of
CO_2 emissions along
with a growing economy.
Absolute resource decoupling
is still very far away.
To counter these effects,
we need to transition towards
the degrowth economy
which can be defined as
a planned reduction of energy
and resource throughput
or consumption
designed to bring
the economy back
into balance with
the living world in
a way that reduces
inequality and improves
human well-being.
In my view, a
degrowth economy is
the materialization of
the sustainable development
notion mentioned earlier.
