This is Alberto Di Minin, I'm a professor of management at the Scuola Sant'Anna in Pisa, Italy.
It is truly a pleasure to be part of Henry Stewart Talks.
To entertain you for the next 20 minutes,
I thought to bring you a presentation on our most recent research, conducted
with the support of the European Commission, and together
with my friend Alfredo De Massis from the University of Bolzano.
We explored how European companies, European SMEs (small and medium enterprises),
changed their priorities, changed their strategies during the first lockdown
that was the result of the first measures that European countries took to respond to the pandemic.
What I'm going to talk about in the next minutes together are
like the results of lessons from what we call the 'European Innovation Champions'.
Let me immediately jump to the conclusions of our study.
We identified five strategic paradoxes that these companies had to face, and come up with a solution.
We derived, from the study of these companies, some
managerial principles that could also be very useful for other companies in other contexts,
and maybe through navigating other crises.
This report provides policymakers and business leaders - both within and outside the European Union -
with insights to understand and enhance the capability of SMEs to succeed through a crisis.