• View the Talks
• 32 min
  1. What is DAM - the discipline and practice of Digital Asset Management

  • Mr. David H. Lipsey
• 43 min
  2. The business case for DAM

  • Ms. Theresa Regli
• 45 min
  3. The role of metadata and XMP in Digital Asset Management 1

  • Mr. Seth Earley
• 40 min
  4. The role of metadata and XMP in Digital Asset Management 2

  • Mr. Seth Earley
• 43 min
  5. Best practice in DAM implementations

  • Mr. Alec Wadey
• 59 min
  6. Rights technologies and online content business models

  • Mr. Bill Rosenblatt
• 42 min
  7. Digital Asset Management ROI

  • Mr. Mark Davey

Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. What is DAM
3. Assets come in many forms
4. Different kinds of information and storage
5. Evolvement of note taking and reference material
6. A very quick history
7. What DAM is not
8. DAM as a discipline
9. Organizational considerations
10. The unique challenges of rich media content (1)
11. The unique challenges of rich media content (2)
12. Content economics and monetization in DAM
13. Cross-application knowledge in DAM
14. The master keys

Topics Covered

• Various forms of digital assets
• Different kinds of information and storage options
• Evolution of note taking and reference material
• A quick history of DAM
• What DAM is not
• DAM as a discipline
• Organizational considerations in DAM
• The unique challenges of rich media content
• Content economics and monetization as a component of DAM
• Cross-application knowledge as an emerging component of DAM
• The master keys to watch for in DAM

Links

Series:

• Digital Asset Management

Categories:

• Technology & Operations

Talk Citation

Publication History

• Published on December 15, 2010