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Topics Covered
- Teaching
- Researching
- Methodology
- Data collection
- Mind maps
- The research idea
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Talk Citation
Quinlan, C. (2023, April 30). A model of the research process [Video file]. In The Business & Management Collection, Henry Stewart Talks. Retrieved November 22, 2024, from https://doi.org/10.69645/FJUF4403.Export Citation (RIS)
Publication History
Other Talks in the Series: Key Concepts - Academic Research Methodologies in Business
Transcript
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0:00
Hello, my name is Dr.
Christina Quinlan.
I work at The Graduate
Business School at
the Technological University
of Dublin in Ireland.
I'm going to talk to you today
about a model of the
research process.
0:16
The focus of this talk is on
the model of the
research process.
It's a model that I developed
from my teaching practice.
The model is useful
in that it provides
a simple and a clear overview
of the research process.
It allows you to
understand all of
the steps in the process
and, in addition,
you can see how the steps in
the process fit together.
Please note that while the model
suggests that the research
process is linear,
that is that it's
straight lined,
that is not the case.
The researcher moves over and
back through the steps in
the process throughout
the lifetime
of the research project.
1:00
In this slide, I'm showing you
a model of the research process.
This model features in
my textbooks on research
methods and there are
references to the textbooks at
the end of this presentation.
You might find the
textbooks useful.
As you can see in the model,
you begin with an idea.
It's a hunch, I suppose,
for a research project,
an idea for a research project
and then you refine that idea.
When you have refined that idea,
then you state the research
project in one sentence
so that that sentence is a
question or a statement.
The process of going
from the idea,
which is a very big idea,
typically for a
research project to
the precise research
project that you,
the researcher going
to undertake is
a process of key
concept analysis.
We engage with each concept in
the research project
and we try to
refine our idea for
our research project
using that process of
key concept analysis.
I'm going to talk to you more
about that, at a later talk.
When you have the research
statement or question
refined and defined, then you
develop a specific aim and
a series of objectives
for the research project.
A discipline that I
impose on researchers,
is that I ask the researchers to
restate their research statement
or question as an aim.
The research statement
or question becomes
the aim of the research
project, and that's
a really good discipline
because it helps the researcher
maintain their focus in
the research project.
The objectives then, for
the research project,
are the steps that the
researcher intends to
undertake in order to accomplish
the aim of the research.
Typically, in a
research project,
we have no less than two
objectives and no more than six.
The next step in the model
is the literature review.
In undertaking, a
literature review,
the researcher is reviewing
literature in their field.
Literature is research that has
already been carried
out and published.
That literature is published in
journal articles, and books,
in government reports,
in the reports of NGOs,
that's non-governmental
organizations,
and in the reports of industry.
As I explained, it seems that
the literature review is
the fourth step in the model
in the research process.
But that's not the case.
As soon as a researcher
knows that they're going
to undertake research,
they begin reviewing literature,
and they continue reviewing
that literature until the
research project is complete.
The next step in the model
is to select methodology.
Methodology is the
broad approach
to the research project.
When the researcher outlines
the methodology that
they're going to use to
undertake the research
project, they're
signaling a great deal of
information about the research,
how the research was undertaken,
and the kind of knowledge
that is going to be
created through this
research project.
The next step is to devise
data collection methods.
These are the means by which
the researcher is going to
gather data for the
research project.
The researcher can gather
secondary source data and,
or, the researcher can
create primary source data.
Secondary source
data is data that
somebody else created
for their purposes,
but the researcher intends to
use in their research project.
Primary source data is data that
the researchers
creates themselves.
Perhaps through the use
of a questionnaire,
a series of interviews,
a focus group or a series
of focus groups, and so on.
The next step then in
the process is to
actually gather data.
Then the researcher
analyses that
data and then draws conclusions,
makes recommendations,
if that's appropriate,
and then completes
the research project.
Writes up the
dissertation, thesis,
or the report of the research
and that's the model of
the research process.
If you are very familiar
with the model of
the research process and
the steps in the model
of the research process,
then you have real
research skills.