• View the Talks
• 40 min
  1. The scope and nature of retail marketing

  • Prof. Steve Burt
• 28 min
  2. Understanding the retail customer

  • Mr. Jonathan Banks
• 45 min
  3. Managing retail customer relationships

  • Prof. Merlin Stone
• 39 min
  4. The retailer as a brand

  • Mr. Clive Woodger
• 42 min
  5. Evaluating retail locations

  • Dr. David Rogers
• 18 min
  6. Retail advertising and promotion

  • Dr. Ian Phau
• 41 min
  7. Retailer-supplier relationships

  • Prof. John Fernie
• 36 min
  8. The Nordstrom way to customer service excellence

  • Mr. Robert Spector
• 44 min
  9. India: retail and consumer

  • Mr. Arvind Singhal
• 37 min
  10. Multichannel challenges for retail marketers

  • Dr. Jonathan Reynolds

Printable Handouts

PDF

Navigable Slide Index

1. Introduction
2. Contents
3. Some background on emerging markets
4. Emerging markets: consumer differences
5. Emerging markets: areas of convergence
6. Emerging markets: areas of divergence
7. The optimum retail solution?
8. Overview of India
9. Rapid economic growth
10. India emerges as a major economy in the world
11. High private consumption in 2007
12. Growing to 307 billion Pounds retail market by 2013
13. Growth of organized retail in India
14. Radical transformation expected
15. Large organized retailers in India
16. Key players
17. Transformation anticipated in the next 5-7 years
18. Format wise share of future investments
19. Category share of modern retail
20. Retail real estate development
21. Key growth drivers
22. India - lowest median age
23. The new age Indian consumer (1)
24. The new age Indian consumer (2)
25. New age Indian consumer is spending differently
26. Growth in lifestyle categories
27. Changes in retail landscape
28. Key impact areas
29. Opportunities in the retail sector
30. India is not homogenous
31. India comes with its unique challenges
32. Summarizing
33. Technopak
34. Brief description
35. Service locations
36. The Technopak team
37. A complete solutions provider
38. Strategy and implementation
39. Contact details
40. Thank you

Topics Covered

• Emerging markets
• The optimum retail solution?
• Overview of India
• Rapid economic growth
• Growth of organized retail in India
• Key growth drivers
• The Indian consumer
• Changes in the retail landscape
• Key impact areas
• Opportunities in the retail sector
• Challenges

Links

Series:

• Retail Marketing

Categories:

• Global Business Management
• Marketing & Sales

Talk Citation

Publication History

• Published on February 25, 2009