Dr. Annmarie Hanlon Cranfield School of Management, UK

Dr. Annmarie Hanlon is a consultant, author, and Senior Lecturer in digital marketing at the Cranfield School of Management. As an early adopter, working in ‘online marketing’ since 1990, she has led digital marketing strategy and planning projects in sectors including legal and financial services, software and IT, communications, health,... read moreand manufacturing. Annmarie is a Fellow of the Chartered Institute of Marketing, a Member of the Marketing Institute Ireland, and a Liveryman of the Worshipful Company of Marketors. A past winner of the Mais Scholarship, her textbooks include Digital Marketing, Strategic Planning and Integration and The Digital Marketing Planner, as well as the SAGE Handbooks of Digital Marketing and Social Media Marketing.