Mr. John Elkington Co-Founder & Executive Chairman, Volans, and Co-Founder and Board Director, SustainAbility, UK

John Elkington is Co-Founder & Executive Chairman of Volans, also Co-founder of SustainAbility (1987, where he is a non-executive member of the Board) and of Environmental Data Services (ENDS, 1978). He is a world authority on corporate responsibility and sustainable development. In 2004, BusinessWeek described him as "a dean of... read morethe corporate responsibility movement for three decades." In 2008, The Evening Standard named John among the '1000 Most Influential People' in London, describing him as "a true green business guru," and as "an evangelist for corporate social and environmental responsibility long before it was fashionable." In 2009, a CSR International survey of the Top 100 CSR leaders placed John fourth: after Al Gore, Barack Obama and the late Anita Roddick of the Body Shop, and alongside Muhammad Yunus of the Grameen Bank. John is a Visiting Professor at the Doughty Centre for Corporate Responsibility at the Cranfield School of Management. He chairs The Foundation for Democracy & Sustainable Development (FDSD) and the Aflatoun Impact and Policy Analysis Steering Group, and is an Honorary Fellow of The Hub and of the Institute of Green Professionals. John was also a Faculty member of the World Economic Forum from 2002-2008. He has written or co-authored 17 books, including 1988's million-selling Green Consumer Guide (Victor Gollancz; co-authored with SustainAbility co-founder Julia Hailes), 1997's Cannibals with Forks: The Triple Bottom Line of 21st Century Business (Capstone/John Wiley; the book which brought his triple bottom line concept and agenda to a wider audience) and 2008's The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World, (Harvard Business School Press), co-authored with Volans co-founder Pamela Hartigan.