Mr. Charlie Chase Business Enablement Manager, Manufacturing & Supply Chain Global Practice, SAS Institute, USA

Charles Chase is Business Enablement Manager at the SAS Institute - the principal architect and strategist for delivering demand planning & forecasting solutions to improve SAS customers' supply chain efficiencies. Chase has more than twenty six years of experience in the consumer packaged goods industry, and is an expert in... read moresales forecasting, market response modelling, econometrics and supply chain management. Chase has also been named "2004 Pro to Know" in the 2004 February/March issue of Supply & Demand Chain Executive Magazine. Currently Chase has published a book entitled, "Demand-Driven Forecasting: A Structured Approach to Forecasting", published by John Wiley & Son.