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Practice paper

The rise of EdTech: Transforming education through entrepreneurial ventures

Ken Ip
Advances in Online Education: A Peer-Reviewed Journal, 3 (2), 177-193 (2024)
https://doi.org/10.69554/NSVD4541

Abstract

This paper examines the rise of educational technology (EdTech) through the lens of entrepreneurial ventures and assesses its impact on the educational sector. It describes how entrepreneurial startups have driven EdTech innovation by identifying gaps in traditional education models and developing technology-based solutions. Three theoretical frameworks — the theory of disruptive innovation, the technology acceptance model and the transformative learning theory — are applied to understand how EdTech innovations disrupt markets and influence user adoption. The evolution of EdTech is explored, from early developments such as online learning platforms and adaptive learning technologies to the accelerated integration of digital tools post-COVID-19. Illustrative examples of successful startups like Coursera, Khan Academy and Duolingo demonstrate how entrepreneurial ventures have democratised access to education. The paper also analyses how EdTech transforms teaching methodologies, enhances student engagement and enables personalised learning through data analytics. The application of EdTech across K-12, higher education and vocational settings is discussed. While beneficial, equitable implementation remains a challenge. The social and ethical implications of data privacy, algorithmic bias and the digital divide are also examined.

Keywords: educational technology; EdTech; entrepreneurship; startup; innovation; teaching; learning; theory of disruptive innovation; technology acceptance model; transformative learning theory; COVID-19

The full article is available to subscribers to this journal (subscription is free).

Author's Biography

Ken Ip The author of Life Hacks and Growth Hacks, Dr Ken Ip is an award-winning brand strategist, assistant professor, columnist and expert commentator in Web3, artificial intelligence (AI), tech, branding and digital economy. Ken has held a variety of senior positions for leading multinationals and conglomerates, ranging from corporate consulting to public affairs advisory. He currently serves as Chairman of the Asia MarTech Society and on the advisory boards of several professional organisations, including two universities. He is also a strategic adviser for a Web3-focused venture capital (VC) company with a US$75m asset portfolio.

Citation

Ip, Ken (2024, December 1). The rise of EdTech: Transforming education through entrepreneurial ventures. In the Advances in Online Education: A Peer-Reviewed Journal, Volume 3, Issue 2. https://doi.org/10.69554/NSVD4541.

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cover image, Advances in Online Education: A Peer-Reviewed Journal
Advances in Online Education: A Peer-Reviewed Journal
Volume 3 / Issue 2
© Henry Stewart
Publications LLP

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