Share these talks and lectures with your colleagues
Invite colleaguesScreening for self-directedness: A method for recruiting savvy analysts in a dynamic business environment
Abstract
Analytics is changing at the speed of thought. If analysts are not capable of and motivated by self-directed learning, they will be left behind and their organisations will be left scrambling to keep up with their competitors. Even the best company-directed learning programmes cannot always keep pace with this change, and most analysts will find company-directed technical training falling short of their needs. Self-directed learning enables analysts to stay relevant and motivated in a quickly changing business world, and self-directedness is a key employee characteristic in creating adaptable and flexible organisations. This paper discusses ways in which hiring managers can screen analysts for self-directedness during the interview process. As important as it is for hiring managers to recruit a workforce with self-directedness, it is equally important to set up an environment where a self-directed learner can thrive and utilise those skills. Therefore, this paper will also discuss ways in which organisations can nurture selfdirected learners once recruited.
The full article is available to subscribers to the journal.
Author's Biography
Jennifer L. Dapko Jennifer Dapko is an Assistant Professor of Marketing in the Barney Barnett School of Business and Free Enterprise at Florida Southern College. In her 20-year career, Jennifer has been directly responsible for digital advertising, social media marketing, events, public relations, marketing communications, training and development, e-mail marketing, website development, nonprofit marketing and fundraising, data analytics and market research.
Gregory J. Snyder is an adjunct professor at the Barney Barnett School of Business and Free Enterprise at Florida Southern College and a director of business analysis for Publix Super Markets, Inc. He has spent his 30-year career working in the fields of business analysis and analytics, primarily specialising in the aspects of supply chain and retail.
Citation
Dapko, Jennifer L. and Snyder, Gregory J. (2021, June 1). Screening for self-directedness: A method for recruiting savvy analysts in a dynamic business environment. In the Applied Marketing Analytics: The Peer-Reviewed Journal, Volume 7, Issue 1. https://doi.org/10.69554/YTUL1434.Publications LLP