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Gaining senior executive commitment to business continuity: Motivators and reinforcers
Journal of Business Continuity & Emergency Planning,
3
(3),
201-208
(2009)
Abstract
Getting senior executive buy-in and commitment continues to be the biggest obstacle to getting an organisation’s business continuity management (BCM) programme off the ground and sustaining it on an on-going basis. Enhancing the BCM awareness level of senior executives is necessary but it often fails to motivate them sufficiently into taking concrete actions. In order to overcome this obstacle, the BCM leader needs to identify and understand what motivates senior executives, and how to leverage these motivators to achieve maximum effect. However, commitment is a two-way street. The onus is on the BCM leader to provide leadership, demonstrate value and show dedication while trying to convince others of the BCM cause.
Keywords: business continuity; senior executives; buy-in; commitment; awareness; motivators
The full article is available to subscribers to the journal.
Author's Biography
Kenny Seow has over 17 years of international experience in disaster recovery, business continuity and crisis management in banking, securities, logistics and government. He currently provides business continuity management (BCM) support, training and advisory services to government agencies in Western Australia. Prior to this, Kenny was Director of BCM for a global investment bank, responsible for the bank’s BCM programme across 16 countries in Asia-Pacific. He was the first recipient of the BCM Lifetime Achievement Award in Asia in October 2007.
Citation
Seow, Kenny (2009, May 1). Gaining senior executive commitment to business continuity: Motivators and reinforcers. In the Journal of Business Continuity & Emergency Planning, Volume 3, Issue 3. https://doi.org/10.69554/XONN9244.
© Henry Stewart
Publications LLP
Publications LLP