Prof. T.C. Melewar Professor of Marketing and Strategy, Brunel University, UK
2 TalksBiography
T.C. Melewar is Professor of Marketing and Strategy at Brunel Business School, Brunel University. He has previous experience at Zurich University of Applied Sciences, Warwick Business School, Loughborough University, De Montfort University and MARA Institute of Technology in Malaysia. T.C. has experience of teaching marketing management, marketing communications and international... read moremarketing on a range of undergraduate, MBA and executive courses with companies such as Nestle, Safeway, Corus and Sony. He is a Visiting Professor at Groupe ECS Grenoble, France and Humboldt University, Germany.