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EU privacy and electronic communications regulations
Journal of Digital & Social Media Marketing,
1
(1),
82-91
(2013)
Abstract
This paper explores the background to the Privacy and Electronic Communications (EC Directive) (Amendment) Regulations 2011; the major changes that have been made to the law in this area; the opt-in regime and exceptions to the general rule as well as the practical issues involved in the implementation of the regulations in the UK.
Keywords: cookie; directive; privacy; electronic communications; websites; online advertising; marketing
The full article is available to subscribers to the journal.
Author's Biography
Ardi Kolah is an LL.M, Executive Fellow, Henley Business School and privacy consultant.
