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Invite colleaguesPayment innovation: Simply getting consumers to spend more than they can afford?
Abstract
This paper focuses on how the movement from cash to card use can be demonstrated to have persuaded many consumers to spend more than they earn and more than they can afford.
The full article is available to subscribers to the journal.
Author's Biography
Ron Delnevo is Executive Director Europe, ATMIA. He is a thought leader on payments, with a 20-year background in financial services and board-level experience at many organisations, including the UK Payments Council.