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How to educate users on usage rights
Journal of Digital Media Management,
7
(4),
307-314
(2019)
Abstract
Copyright education involves the constant communication and training of company staff. This paper gives examples of approaches to educate staff on copyright ‘do’s and ‘don’ts’, including the use of a digital asset management system, writing an internal company blog, presenting on copyright topics to colleagues, knowing when to engage the law department, and the risk of using imagery, music, fonts and other creative assets improperly.
Keywords: copyright infringement; rights management; usage rights; legal; training
The full article is available to subscribers to the journal.
Author's Biography
Jennifer Tyner is Digital Asset Manager at Progressive Insurance. She has been working in the digital asset management (DAM) industry since 2006 and has experience designing controlled vocabulary, training end users, rights management, gathering statistics on the usage of DAM systems and collaborating across multiple departments to define workflow processes. She also has experience in the industries of higher education, photography, museums and archives. She is an MLIS graduate of Valdosta State University in Georgia and has a master of arts degree with a focus in managing photographic collections from Ryerson University, Toronto.
