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Book review

Branded Entertainment: Dealmaking Strategies & Techniques for Industry Professionals by Stacy Jones

Stacy Jones
Journal of Brand Strategy, 4 (2), 190-191 (2015)
https://doi.org/10.69554/TDMU6265

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Citation

Jones, Stacy (2015, August 1). `Branded Entertainment: Dealmaking Strategies & Techniques for Industry Professionals` by Stacy Jones. In the Journal of Brand Strategy, Volume 4, Issue 2. https://doi.org/10.69554/TDMU6265.

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cover image, Journal of Brand Strategy
Journal of Brand Strategy
Volume 4 / Issue 2
© Henry Stewart
Publications LLP