`Multichannel Marketing Ecosystems: Creating Connected Customer Experiences;` Edited by Markus Ståhlberg and Ville Maila

Wenzek, Hagen

Book review

Multichannel Marketing Ecosystems: Creating Connected Customer Experiences; Edited by Markus Ståhlberg and Ville Maila

Hagen Wenzek

Journal of Digital & Social Media Marketing, 1 (4), 404-405 (2014)

https://doi.org/10.69554/WQPT6830

Abstract

Multichannel Marketing Ecosystems: Creating Connected Customer Experiences; Edited by: Markus Ståhlberg and Ville Maila; Reviewed by: Hagen Wenzek

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Citation

Wenzek, Hagen (2014, February 1). `Multichannel Marketing Ecosystems: Creating Connected Customer Experiences;` Edited by Markus Ståhlberg and Ville Maila. In the Journal of Digital & Social Media Marketing, Volume 1, Issue 4. https://doi.org/10.69554/WQPT6830.