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Take notice! The legal and commercial impact of the General Data Protection Regulation’s rules on privacy notices
Journal of Data Protection & Privacy,
1
(1),
46-52
(2016)
Abstract
Privacy notices have a key role to play in data protection compliance: they form one of the means by which data controllers can comply with their obligations to obtain the informed consent of the data subject and they are also one of the means by which data controllers can comply with the new transparency requirements under the General Data Protection Regulation (GDPR) 2016/679. This paper examines the impact that the GDPR will have on the content and communication of existing Privacy Notices by contrasting the new privacy notice requirements under the GDPR, with the current requirements under the Data Protection Act 1998.
Keywords: GDPR; transparency; notices
The full article is available to subscribers to the journal.
Author's Biography
Simon Morrissey is head of Lewis Silkin’s data and privacy practice group. Simon advises on all aspects of data protection but he has developed a particular specialism advising businesses on data protection compliance in the context of marketing and advertising. Simon regularly advises and provides data protection training to the key UK trade bodies in this sector including ISBA, IPA, AOP, IDM and the IPM. Simon is recognised by the Legal 500 as an expert in data protection.
