TY - ADVS TI - Why we buy? Culture as a buying motivator AU - Askegaard, Søren A2 - Solomon, Michael R. PY - 2013 DA - 2013/08/26 N1 - Reviewed at 2019/09/26 UR - https://hstalks.com/bm/2625/ AB - Individual and culture, Semiotics, Movement of meaning in the world of goods, Cultural categories and principles, Why we buy (culture) -Marketing and culture, Consumer culture theory, Globalization & Glocalization, Cultural reflexivity, Yoga as HRM, health practice and market power, Globalizing Western myth of authenticity DB - The Business & Management Collection SN - 2059-7177 ID - 3497 PB - Henry Stewart Talks ER -