TY - ADVS TI - The role of the sales organization in predicting demand: Qualitative Sales Forecasting AU - Estampe, Dominique A2 - Mentzer, John T. PY - 2010 DA - 2010/07/28 UR - https://hstalks.com/bm/1788/ AB - Introduction qualitative forecasting, Process of turning experience in forecast Forecasting and new products, Predict changes, Jury of executive opinion, Delphi method, Sales force composite, Qualitative techniques and tools, Salesforce composite forecasting, Salesperson's job, Keys to maximizing value, Summary DB - The Business & Management Collection SN - 2059-7177 ID - 2601 PB - Henry Stewart Talks ER -